March Madness is the biggest College sports event and one of the most popular tournaments in the US sporting calendar.
Played throughout the month of March and early April, the NCAA (National Collegiate Athletic Association) Division I men’s basketball tournament, which is commonly referred to as March Madness, is a single-elimination tournament which consists of 68 teams who compete in order to be crowned the national champions. Teams are placed in four different regions and each given a seed between one and 16. The tournament consists of seven rounds that take place over three weeks.
The name ‘March Madness’ was first used all the way back in 1939, by Illinois high school official Henry V Porter, though the term did not become synonymous with the tournament until 1982. CBS broadcaster Brent Musburger used the moniker during coverage and it stuck ever since.
To highlight just how popular March Madness is in the US, the 2022 national championship game between the Kansas Jayhawks and North Carolina Tarheels drew in more than 18 million viewers. To put this into perspective, the 2023 NBA finals matchup between the Denver Nuggets and Miami Heat was watched by an average of 11.64 million people.